TRAVIS ZANE
About
The Creator·Quest IV — Branded Content

Branded Content Collaborations

Storytelling that serves the brand without betraying the audience.

Brand PartnershipsContentCreative Direction
Goal
Build a body of partnership work that spans industries—content that feels native to the creator's world, not like an ad dropped into it.
Outcome
Collaborations with brands small and large—including Adobe, Spotify, and Google.
Role
Creator / Director
Timeframe
Ongoing

◆ The Situation

Build a body of partnership work that spans industries—creating content that feels native to the creator's world, not like an ad dropped into it.

◆ The Approach

Every collaboration built around authentic storytelling and real audience fit. The brief never drives the content—the voice does.

◆ The Work

  • Altos Tequila collaboration
  • Korbel collaboration
  • Google Local Guides — chosen as a creator for the launch of the Google Local Guides program
  • Adobe, Spotify branded video content
  • More on the way

◆ Receipts